Hasil
Plus-Size Women Tell Modcloth: The Retail Industry Ignores Our Needs [Infographic]

Below is an article titled plus size women tell modcloth the retail industry ignores our needs infographic that we collected from various sources. All credit goes to its original author.

modcloth plus size range

Image: Instagram/Modcloth

To mark the one-year anniversary of its dedicated plus-size range, Modcloth conducted a survey of over 1,500 women about the current state of the plus-size clothing market. The verdict? For the majority of women surveyed, shopping is an unpleasant experience. 

Over 65% of respondents agreed: “The retail industry ignores the needs of plus-size women.”

74% of plus-size women feel “frustrated” when they’re in a store and over 80% said that they’d spend more on clothing if there were more options available in their size.

Over the past year, Modcloth has grown its plus-size vendors from 35 to 160 to meet the demands of this fast-growing segment which, according to the retailer’s internal figures, is projected to double in sales volume from 2013 to 2014. 

Related: Who’s Really Driving the Thin Trend? Some Believe Consumers Want to See More Body Diversity

modcloth infographic

Image courtesy Modcloth

plus size women tell modcloth the retail industry ignores our needs infographic

We also give some image about plus size women tell modcloth the retail industry ignores our needs infographic hope you like this, we got this images from arround the web using this related keywords plus size women tell modcloth the retail industry ignores our needs infographic .

plus size women tell modcloth the retail industry ignores our needs infographic related images

About

Leave a Reply